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If you are not reviewing your website statistics, then you are missing several key opportunities to profit from your website traffic. This certificate includes two live-online courses, Google Analytics (February 1-26, 2021 $172.50), and Advanced Google Analytics (March 1-26, 2021 $172.50).

The courses are aimed at non-technical users. Instructors will take you through all the key techniques and how to use website analytics using the world-standard Google Analytics, a free online tool. Included

You will understand your visitor traffic better, learn how to calculate return on investment (ROI) for your online advertising, and find out how to get more conversions and sales from your website visitors.